For the final poster, I have used only the main actress image and included this in my final poster, which is featured at the top of the poster, after looking at some existing film posters, I noticed not all characters are mentioned, even famous actors because audiences mostly recognize them from the image on the poster. However as mine is a silhouette in the poster, I included the name of the actress featuring. In my trailer, she is the only main actress featured in however I added names of other characters, to create enigma and a sense of surprise, so the audience will have to watch the actual film to see. With films, people are more likely to research characters so that they can see what other films they have been in etc. Using serif Photoplus X7 I blacked my image and lowered the opacity in Draw plus to create a transparent look, trying to inflict the idea of the soul and an emotional theme. The white, letters for the type stand out and reflect my cloud like background, which is similar to  posters such as The Fault in Our Stars’ and I feel that this stands out – as you can see, I have also made the title larger than other text and a different font so it stands out. I initially tested a range of fonts, colors and sizing that reflect drama such as pastel colors like blue browns and pinks, however I thought it was hard to adhere to the background of my poster which is blue so I stuck to white. The image holds some symbolism such as the clouds in the background which makes reference to the quote about cloud nine. Many posters of feature films such as Captain America, Star Wars and The Hunger Games etc. normally use a quote at the top of their poster from critics, in the hopes that audiences know what to expect. Mostly there are star ratings which are almost always 4 or 5. I used the 'The Evening Standard' which describes the trailer as 'Visually Striking' and I placed that above the title and had striking in bold to show the effect it will have on audiences. I believed that this would be a good idea in terms of promotion for the film.  I thought having a small, effective quote from the with 5 stars would wind an audience, who want to be touched emotionally in. I had to specifically make reference to my cloud background so I played on the image and wrote the quote just when you thought you were on cloud 9. Therefore I thought including this in my poster will be effective, and perhaps gives the audience a little indicator to what the short film entails. The title is one of the most important aspects of the poster, the style of it and where it is placed is one of the most important things, people spot when reading it. They need to remember it. I have followed the theme of creating an interesting title, I used cooltext.com and edited it to my specification to create a feminine style and touch my target audience of young females above 12 and under 21. I took to placing the title about a 2/4 of the poster and even made it stand out from the rest.  Doing this makes the title very interesting which is important as this will allow the audience to research it on the internet or remember the look of it and start to talk about it. I also put it in white, so it kept consistent with the other text on the page, and also because this is the colour that most stands out from the page and suits the cloud theme.