Storyboard

So this is my initial story board for the development of my trailer, I have included the credits I intend to use 

I have included shots, sound and angles .

Deadpool Film Poster Analysis

When analysing this poster I pick out the first things that stick out to me and that is the colours. The colours are black and red and these colours connote a sense of danger, strength, power and determination. Red is an emotionally intense colour and also represents a sense of willpower and rage. Black represents a sense of mystery to me.

There is some element of symbolism in this poster which is the costume and the tag line 'Bad Ass, Smart Ass and Great Ass' this concept sums up the tone of the film and provide a hint of the film's narrative, this can also become memorable to people. Humour is gained through this tagline and this is done to gain attention. There is little information on the poster because audiences would require some audience foreknowledge to understand. Other than that we have some visual messages highlighting the main character as well as the verbal messages. I think the intention for the audience is to capture their interests and invite them to discover a new character to make sense of a character they are already aware of.

Even though the star of the movie is popular, successful actor Ryan Reynolds doesn't appear on the film poster, and this is not the USP of the poster, which is normally vital on films that aren't of franchise in order to increase sales. The persuasive technique they have used is including the Marvel logo in the foreground. The Marvel franchise has a significantly wide audience and therefore they do not require any USP that would lead audiences to attend. The image of Deadpool and Marvel acts as a hook for the audience as they are iconic and well-known.

In terms of production context this poster actually doesn't include as much as expected considering it being a franchise. Instead it includes social media links, which can gain more of a large reception.

The poster may be considered inappropriate for the position the character has his hands in reference to the tagline, this could possibly be to gain attention from an older audience. Communicates effectively because it doesn't reveal anything about the plot leaving audiences open to interpretation. However, can create alternative representations to others. 

Titanic (1997) Film Poster Analysis

The history to Film Posters

Film Poster questionarre

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Film Posters

Creed (2016)
Film Poster

Bus film poster

Film posters are a quick and effective way of promoting and advertising film  around the globe. Normally presented as an image with some text. Film posters can be distributed electronically or physically, whichever way is accessible to audience. One way advertisement using film posters is done is through public transport,This is an effective way of marketing as audiences are always going to be around or on public transport. These posters are bold and bright as transport such as Buses are constantly moving so in order to capture the attention of the audience they must be attractive.

Les Mis : Example of a billboard

This poster found on the underground is a representation of British culture and will allow spectators to find humorous as they face a poster that reflects themselves except with fictional character 'Paddington' in the centre. This makes the film much more memorable and is likely to stay stuck in your mind.

Update on filming schedule

W/B 21st Dec - Monday - Identify which scenes require refining Tues - Thurs - 11am - 1pm filming. Meet at New Addington Tram Stop. Gather actors. Address them. Travel to Milne Park and Central Parade. Main Locations for films. Focus specifically on shots and angles on the Weds. New Addington Library. Fri - 15:30 - 16:00 Upload current scenes Sat & Sun 10:00 - 16:00 - Edit and Tick off and replace previous scenes.
 W/B 28th Dec - Monday - Location change Chertsey Road to Bromley Intu Centre
Tues - Thurs - 1:00pm - 2:30 pm (Require Daylight).
Include few other minor characters, who affect the rest of the scenes. Friday- upload the scenes and add more to my already edited trailer.
Sat/Sun 16:00 - 22:00 - refine and begin to finalize aspects of the trailer.

Film Ident

This my film ident that I'm going to use across all my products. I developed this in PagePlus X7 from a template and made ti yellow to connote the bright and light theme I had going on. I also chose the bird to reflect a sense of flight and to insinuate that my production company would soar in terms of deliverance. 

Survey Feedback.

For my research I conducted a survey with some questions regarding my film poster, so that I could get an idea of what my audience  would want to see and what appeals to them. I started off with the basics and asked what attracts people into wanting to watch a film and whether the film posters have more significance on people about film,after they've watched the trailer. The feedback I received from the questionnaire showed that while some people enjoy film trailers, they also consider posters a vital part of the marketing campaign. 

When reviewing data, I began to discover that images on posters are the most appealing out of text and colours to audiences of 18 - 24 age range.I took this on board and will now take careful care when photographing my image and positioning it, as the image is a vital asset to my poster and can be used as a USP depending on how I manipulate the image in comparison to the text.Once a mock up of the image is completed I would conduct a 

Title Names?

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mood board

For the trailer to be a success, I found that I needed to distinguish which emotions will be at the incline of the trailer, I also need to determine the turning points in the trailer that will grip the audiences attention. I put together a mood board with all the emotions that I would like to be the focus of the turning points in my trailer.

Emotions mood board from kimthiks23

In this first mood board it is set with a negative tone, as I have filled the most of the mood board, with depressing images and I believe this is the emotion that engulf the most of the trailer. I wanted to establish a sense of negativity, disappointment and loss of hope. I feel that these images are concise in demonstrating that to the audience.

*NEW PLOT CHANGE*

After critical decision making and attempts at filming, I decided I wanted to change the story line to something more realistic and relate-able to my target audience of young people aged 13 - 18. The plot is of a sexually abused teenage girl who falls pregnant after this attack. She contemplates keeping the child and how this will affect her. Struggling to come to terms with this the trailer will follow the trials and tribulations that the protagonist faces, leaving the enigma code of what she results in doing.

Production Logo's

This is the film logo I had created in Serif PagePlus to make, it was
originally a template however I altered the type and colours to adhere
to my logo a little bit more.

After researching various production logos, I had a clear idea
about what I wanted to create for my trailer.  The bright is in yellow
to connote the colour refrence and when light meets film refrences the logo.
To adhere to film conventions a bit more, I uploaded another film production logo that I am
in association with. 

Final Risk Assessment

Photo chocie

This is the main image, that i have decided to focus on when
developing my magazine. I shortlisted this from the most of the photos
because I feel like this connotes passion and hurt which is a significant
and occuring theme within my trailer.  

Risk Assesment

What is a risk assessment? 

When filming, I need to think about what harm or ill health I can cause people. whether it is location, weather or sound. It is required by law for me to carry out. I must take serious control measures and do anything in my power to at least reduce hazards and any form of danger.
 - Identify hazards.
 - Evaluate and analyse the risk associated with the hazard
 - Determine how to eliminate the hazard or control appropriately..

Why will I create a risk assessment?

I will create a risk assessment so that I can prevent myself

and crew from any type of injury of illness. I can identify

if an of my actors or myself will be at risk with any of the 

factors concerning the filming of my trailer. By preventing

any risks early on, I will most likely be more confident to 

film scenes for my trailer smoothly and within time frame.

The aim of my risk assessment.

To create a risk- free and controlled area to film. To

be completely aware of any hazards and risk that could be 

involved and reduce them or remove them for a safer environment.

Shot List - The First Half

Shot List - 1A2 Media from kimthiks23

Script for Film

Target Audience - Demographics

Filming Schedule

I designed a schedule, that would fit my actors and myself, so that the process of filming would be adhered to and developed on time. 

W/B 9th Nov - Monday - brief actors on which scene will be this weeks focus. Will Require Brianna & Jordan. Rehearse.  

Tues - Thurs - 16:00 - 18:30 Filming. Meet at New Addington Tram Stop. Gather actors. Address them. Travel to Milne Park and Central Parade. Main Locations for films. Focus specifically on shots and angles on the Weds. New Addington Libary.

Fri - 15:30 - 16:00 Upload current scenes aq

Sat & Sun 10:00 - 16:00  - Edit and Tick off what has been accomplished

W/B 16th Nov - Mon - Film and change locations.  Chertsey Road to Bromley Intu Centre

Tues - Thurs - 15:30 - 17:00. Include Brianna, Jordan and a few other minor characters, who affect the rest of the scenes.  Friday Upload Scenes and add more to my already edited trailer. Sat/ Sun 16:00 - 22:00 - refine and begin to finalize aspects of the trailer.

W/B - 23rd Nov -

Monday - Thurs - Finalize and Edit trailer. Edit certain scenes and receive feedback from others.

Fri - Sun - Upload remaining scenes & edit them,.

W/B 30th Nov - Refine and complete trailer. Ready to Upload.

Actor Profile

Name: Brianna Lindo
Age: 17
Character Role: Tanji Theo
Race: Mixed Race (Caribbean & English)

Brianna is a close friend of mine, she is studying
A-Level Performing Arts and has performed in various
shows from Wicked, Legally Blond and Oklahoma. She is
very enthusiastic and able to take on any role no matter how complex. After asking for her permission and discussing the
requirements of my film to Brianna, she then agreed to being involved. I outlined Tanja's character role to her and she was excited straight away. She is different to Tanja in terms of personality as
Tanja is very depressed and not positive at all, however Brianna is very
outgoing. These differences will not affect the film at all, due to the fact
that Brianna is very good at putting herself in someone shoes.

Name: Jordan Quinn
Age: 17
Character Role: Gabriel Simms
Race: English

I am very lucky to be friends with people such as
Jordan who like Brianna studies A-Level Performing
Arts, Jordan is passionate for acting, and achieves high levels
in performing arts , therefore using him for my film will be
very exciting. Alike Gabriel, Jordan has a kind heart and never
fails to make people smile. I believe he will be an asset to my
film

What Genre Have I Chosen? Why?

To be completely clear, I chose the theme of Drama as my overall genre for my film. To be specific I had chosen to do an Urban Drama. I had chosen Drama not only because of the connotations I can apply such as social realism issues.But because my target audience of young female people are specifically interested in the Drama concept. I also feel like in terms of capturing those conventions, that won't be difficult as the conventions are easier to capture especially as a young person. Films such as Kidulthood, Paper Towns and Hunger Games have inspired to me as they have attracted a young audience, and therefore my film is most likely to involve these desires of my taret audience

Timeline ( To be completed 2nd November)

To be completed before the 2nd November: 

Storyboard, 

Script, 

Shot list,

Filming schedule

& Risk Assessment

Questionnaire Response

After having my questionnaire online for over 2 weeks, I decided it was the appropriate to look at some results. 

I gained 13 responses from people. My questions were these -

How old are you? I asked this so that I could determine the age range of which my
target audience would be reaching. The ages I mostly met were ages between 15 and 18.
I was a little thrown by the ages that took part in the questionnaire as the age range I
was going for, was between the ages of 12 - 18. After this I am considering, raising the
BBFC rating higher to a 15 rated film. This way I am able to add slightly more references that
were restricted before, in terms of discrimination, because my film is going to be including racism in some scenes.

I also considered romance             I also asked, how often doas a sub-genre for my film,           audiences go to the cinema
to which 66% people state            and how they view films
that they enjoy watching.              to which they stated they
As a result of this I've                   attend the cinema sometimes
decided to inflict romance            and watch films online
in my preview.                              I will release my trailer online
                                                     as this is the best approach to reach my target audience.

Production Title Development

I decided to play around a bit more on Photoshop and create  MORE INTERESTING production logo than my previous attempt. This allowed me to try new things and come up with a more original idea that I had previously tried before.

I got the idea for my logo from Pixar, which had interesting type and a signature lamp, in my case a light bulb, to introduce films and trailers.

Theories of Narrative:

I want a more structured story line for my trailer as the human mind needs narrative to make sense of things. We seek a beginning, middle and an end. The structures will help, lock the narrative into the trailer.

This is the first narrative theory I researched by Vladimir Propp,

who considered that there are specific character roles that 

help move the narrative along.

This theory, is for the "happy ending type films" . What the
character does in the film to help it move it along. These
characters are crucial to the story line, therefore I will be
introducing these characters for a successful story line.
I will inflict this this in my trailer by having Tanja
as the "princess" and Gabriel as her "hero" and
the bullies which I am undecided of their
naming will be the villains. I feel that these
specific characters are vital for
setting up the plot & narrative.

The second theory I looked at to inspire the structure and narrative was by TZVETAN TODOROV who proposed a theory in 1969 that all  films has the same narrative pattern, that they follow. These were arranged n 5 stages - 

1. A state of equilibrium (All is as it should be.)

2. A disruption of that order by an event.

3. A recognition that the disorder has occurred.

4. An attempt to repair the damage of the disruption.

5. A return or restoration of a NEW equilibrium

This theory states that there is a circular structure through

a film. The narrative attempts to restore the equilibrium Torodov

argues that narrative involves a transformation and the characters 

are transformed throughout the disruption. This disruption take

characters out of their comfort zone or normal social events.

The Fault

The fault in our starts * from Kim Thiko

YouGuv: Secondary Research into relating films.

To refine aspects of my trailer production, I wanted to gain
some secondary statistics and decide how I could make my
trailer appeal to audience by looking at characteristics and
hobbies of my audience. A perfect website for this was
YouGuv and real people come and vote and create polls
to determine what and how the majority of the public
feel and do about certain things. I looked at some statistics
which were of successful teen dramas and the characteristics
that they withheld by watching the film, if I could inflict
some of this personalities in my characters then I believe
that my trailer could be successful in terms of
impressing my audience..

1. Pitch Perfect 2 (2015 release)

2. Hungergames MockingJay 1. (2014 release)

Character Profile

Gabriel - A 17 year old student who works, studies and has a well balanced social life, Gabriel is also an avid Christian. He comes across Tanji, when handing out flyers for his Church Bible Study Groups and invites her to join, upon that meeting they develop a strong friendship that soon develops into an relationship. Gabriel is the light in Tanji's life and helps her to see the best in things and encourages her to be positive about things she paid no attention to before. The name Gabriel was chosen because the meaning of the name is hero of God and Gabriel was the angel that delivered the good news to Mary that she would be pregnant with Jesus, in the Old Testament. Gabriel is Tanji's hero.

My belief is that having a character, who's name has specific word meanings will demonstrate which type of characteristics they will have. His ethnicity is not really specific as it is not a focal point for our film. His role is protagonist and a main character. However, the actor should be handsome and tall.

This is an example of what my actor
may look like.

Character Profile

Character Profile: A 17 year old female, who is a student and believes that life is falling apart. Begins to discontinue studies after struggling to handle racism, her fathers illness and her little sisters illness. seen various horrific things and struggles to come to terms with a lot.
Name: Tanji (Meaning You like to control everyone within your influence, to shape things to your own liking. If positive, you develop high spirituality, as you have a God's protection. You are sensitive, affectionate, imaginative and cooperative, spiritually aware and prone to self-sacrifice. The alternate meaning to this name is " To cry with great sadness")
Role : Protagonist, Main Character
Gender: Female aged 16 - 18 years
Ethnicity - Mixed Raced, preferable darker skin tone for trailer plot.
Reasons for this specific character?: My reason for creating this character, is that she corresponds with the storyline. I need my main character to be female, this is because females are generally more emotional and vulnerable compared to males. I also require a character of darker complexion or from a foreign country to highlight elements of social issues such as racism. I also wanted the name of my character to reflect characteristics of her and have a meaning and relevance to my trailer. For example, one of the meanings of my name is to be sensitive, my character has battled several personal issues during her lifetime so she normally reacts to things without caution, no matter how big or small it can be. Also, the other connotations her name comes with is "To cry with great sadness/sorrow" so therefore this indicates even more that not only is my character very sensitive but she is also unhappy, in fact therefore she is mentally upset.

This is an example of what I'd expect my character to look like.

Target audience (demographics)

Production Companies Research

Here is a collage of the most well known production companies.

Popular Production Companies - 

1986 - 89

Pixar is well known for it's CGI animated feature films. The company
was developed in 1986. The logo is fairly iconic, however it has come
along to result in this iconic animation.  From 1986 to 1989 the logo 
was very plain but had animation, this is effective in representing 
what the company specialize in. On a black background, we see a grey square
 with four circles in red, green, blue, and white respectively below. 
Suddenly, a white light hovers over them, making them 3-D. 
The circles the turn into spheres.A circle zooms in on the square and four spheres zoom out.
 The word "P · I · X · A · R" fades in with each sphere and the end of the letter.
With new technologies arriving into the 21st century,
It was obvious that Pixar was going to create a something a little
more interesting. On November 22nd 1995 to present, we are introduced to the new current
day logo which introduces a lamp that walks in and jumps on the I, while shaking it's
body. He looks around as the word animation studio slides in as the screen dims and
the lamp completely changes to dark. This logo has become iconic over the years not 
only for its appearance when popular CGI animated films such as Inside Out, Finding Nemo
and Cars come out but because of it's captivating nature of enjoyment, instantly preparing
audiences up for excitement of the film about to come on. As their film audiences are mostly
children, this production sequence is very effective, with it's classic opening sequence.

First Design of Production Logo

Production Company Names & Ideas

I was originally planning on calling my Production Company, Thiko Productions, I believed it was simple and easy because it is my last name and I wouldn't have any trouble in trying to come up with one, after all WarnerBros was named after the four brothers that started it up. However I deemed it ineffective and not beneficial in terms of relevance to my overall product, I wanted something that was catchy and recognizable, I also wanted it to have some relevance over my choice of genre to identify that my Production company is related to the Drama theme. The name was basic and not really a way of reflecting my creativity skills.

I also came up with the Production name Think Productions and created the logo for it however after putting more thought and effort in the name I decided that I will finally end up with Think Bright.

After scrapping the previous idea I came up with "Think Bright". This name was effective for me as I had came about choosing it, from the previous idea. As Thiko is my last name, it almost sounds like Think and the Think is effective in terms of representing my film Drama as I had Initially stated I wanted to create a film with a moral at the ending. Something for the audience to think about. Nevertheless, I also wanted positive outcomes to be a result of my trailer therefore I applied the Bright, to highlight that there is positive outcomes in life  and I wanted audiences to be put at ease when they saw a Think Bright Productions logo appear because they are prepared for the social message and positive outcome the films will usually produce.

Audience Research Survey

In order to devise my audience for my trailer, I decided to design a questionnaire that will help create statistics for my official target audience. The questions added refer to my genre specifically so that I can find out what interests I need to be aware of.  I will have around 30 people to answer the survey so that I can have a rough idea of what it is I will be looking for. The survey will then feed me back what I need to know about my target audience for the film.

Audience profile. How will your product appeal to your particular audience?

Audience Profile Examples

Name - Brianna 

Age - 17 

Ethnic Background - White British & Black Carribean 

Gender - Female

Occupation - Student 

Likes - Music (Pop, Hip Hop & Rap) Socializing, Shopping, Watching Films and Partying  

Dislikes - Horrible Weather ( Can't go out otherwise) Road Trips and Horror films.

In the demographic group E and because  of her social awareness she is a reformer in terms of psychographics. 

Her favourite genre is Romantic Genre, Comedy and Drama. Faviroute films include Norbit and My Sisters Keeper.

Name - Jordan

Age - 16

Ethnic Background - White British 

Gender - Male 

Occupation - Student (Part time work at local leisure centre)

Likes - Football, Gaming, Films and being around his friends and the gym. 

Dislikes - Public Transport, Lack of sleep and early starts to college but dreams of being very successful. 

In the demographic group of D & E. Seen as an aspirer with regards to Psychographics. 

His favourite films are Fast and Furious 5 & 7, Ride Along and Men in Black. Drama thrillers, action and comedy are his typical genres 

BBFC History and Detail.

The British Board of Film Classification (BBFC) is an independent, non-governmental body, which has exercised responsibilities over cinema for a hundred years, and over video and DVD since 1985. 

• The British Board of Film Censors was established in 1912 by the film industry when local authorities started to impose their own, widely varying, censorship standards on films.
• The BBFC was set up in order to bring a degree of uniformity to those standards. The object was to create a body which could make judgement that were acceptable nationally. 
• By the mid 1920'a it became general practice in which authorities would abide to the guidelines.
• By the 80's the BBFC were given power to and responsibility to classify videos for home viewing.
• During WW2 BBFC was given power to completely censor films,  due to the fear of government that it would be used for propaganda purposes.

Universal, suitable for children aged 4 years and above. No overt focus on sexual behavior or innuendos.

Mild language such as damn & hell.  Violence will generally be very mild. A U film may include brief fight scenes or moments where characters are placed in danger. However, moments of emotional stress or threat will be quickly resolved and the outcome will be reassuring. No reference to drugs or drug use. 

Parental Guidance. Some scenes may be unsuitable for children. Mild violence, blood may be shown but
not the injury. Use of bad language (sh*t etc.) Not used frequently. Explores challenging issues.

Children under 12 must be accompaniment by any adult over 18 to watch
film. Could contain dark or unsettling scenes that an adult would have to determine
if suitable for child. Strong language and sex scenes can be portrayed. Moderate violence
can be included in this film but not to  dwell on any detail, likewise with nudity. Drug use can be refrenced
but not to be glamourized or focused on in detail. 

Same as 12A but mostly for home use., DVD etc.

Teenagers above and of the age 15 can view a fifteen film. The references and
scenes included in this film range from strong violence, frequent strong language (e.g. 'f***') , portrayals of sexual activity,  strong verbal references to sex, sexual nudity, brief scenes of sexual violence, discriminatory language or

behavior and drug use. Strong sadistic violence is also unlikely to be acceptable. should glamorize drugs, the misuse of very dangerous substances is very unlikely to pass at this level. Elements such as suicide or self-harming can be included but not dwell on detail which could be copied, 

No limit on strong words in an 18 rated film. No theme is prohibited at 18. Adults are free to choose their own entertainment provided the material is not illegal or potentially harmful, so it is possible some themes tackled at 18 may be offensive even to some adult viewers. From strong horror to strong sexual scenes drugs are also glamorized in film,

BBFC FILM RATE

My film highlights social realist issues that affect teenagers so my main audience will be TEENAGERS ranging from ages 13 - 18. The reason why it will be 12 is because the film is going to include a minor reference to drugs and the official BBFC states that I can not glamorize the sight of drugs or provide any instructional detail on such,this I will adhere too.

Also minor swear words may be included, the script is still being drawn up so that is yet to be confirmed. There will not be any race discrimination or any discrimination that can offend any one. I am also unlikely to include any use of strong language nor any intimate scenes that will be focused on. This will allow my product to pass the BBFC guidelines and be a 12.

My plot synopsis

The genre of my film will be Drama, as a teenager experiencing struggles and issues daily, I feel

that based off my own & others experiences. I would like to address some of these problems and demonstrate a morale through my trailer. I also have access to teenage actors, which are essential to my film.

The plot of the film is about a teenage girl who loses all motivation to continue with her studies, life and family after finding out her Dad has been diagnosed with a sever illness and her little sister has developed sickle cell. Believing she has nothing positive going for her in life. She begins to fall into a spiral of depression until a stranger comes into her life to teach her the blessings and positives of life. Studies the power of encouragement, and the power of religion. 

Potential Film Titles

I brainstormed some ideas of titles that

I thought would reference the plot of my film without giving it away. I wanted to create something memorable.

Seventeen in my ripped jeans -

The age of my protagonist will be 17 years old. I want this to be highlighted so that teenagers have the communication that the film is aimed towards them. The ripped jeans will act as the significant clothing in the film and hold symbolism for the main character. Audiences will be wondering why the ripped jeans. I would like questions to be asked through these titles. 

What a time to be alive  - Is referenced from a collaborative album from artists Drake and Future. This album has become increasingly popular amongst youth culture in the area of Croydon. The tilte is also very interesting and simple highlighting that this generation has been a roller coaster for teenagers with all the changes with experienced from education to bodily changes. However the best experiences come from this and since my protagonist is depressed she repeatedly thinks what a time to be alive demonstrating her issues with her life. 

17 but unseen - The age of 17 is the awkward age where you are seen as an adult but you're still also seen as a teenager. You have some responsibilities but not all. It's the time where you should be at the point of deciding your future with a lot of pressure. The protagonist has all these issues happening but feels as if she's on her own and not one person notices what she doesn't consider is that she isn't the only one which sparked ideas for other title I am not the only one.

Stressed but blessed - is another title I came up with because the trailer progressed into negatives and the protagonist not realising what it actually is that is positive in her life and only looks at what is going on until someone comes and shows her what is right. 

Seventeen. Smashed Screen - I used alliteration as it is effective in promoting films people will be speaking of it and remember when thinking of the S I also wanted my titles to rhyme so that it would be more likely that people remember them. The protagonist compared herself to a phone screen the more it smashes the worse it gets and she has a phone they smashes almost in sync with when something goes wrong for her 

Paper Towns & Me Earl and the Dying Girl

Another film released this year with a Drama genre inflicted
with romance was Paper Towns. This film had popular
model Cara Delevingne have her first break as an actor,
which was a good selling point for this film. Having a high profile
actor is a fantastic way to gain film popularity. The target
audience for this film, was teenagers. Classified as 12A by
the BBFC. The plot is also about two high school
students, and one has had a crush on the other for a while. This
film highlights social issues for teenagers and would therefore
be a great starting for point for me to create my trailer because of
it's story line. Was distributed by 20th century Fox, which is
considerably notorious for distributing drama films. The film
released during the UK summer holidays, which is effective for
bringing in teenagers, who have free time.

This film was also released in the summer of this year. BBFC
classified it as 12A as well. I think my trailer will be released
as a 12A rating to attract my target audience of teenagers from
ages of 12 and above. The genre of this film is also a Drama,
about an aspiring film maker who befriends a girl who
is battling cancer. Another realistic issues that young people
go through and highlighting this can bring awareness to teenagers.
The cast doesn't particularly include well know actors although
was rated 81% by Rotten Tomatoes, detailed as beautifully scripted
and perfectly cast. This is positive for me to gain
inspiration it gained positive response and won at the
sun dance festival.

Kidulthood Trailer Analysis

I chose this trailer because of it's drama genre and the social issues it concerns and messages it highlights. Although it is not recent I think it's a simple but effective trailer.

Kidulthood from Kim Thiko

Secondary Research

Taken from website http://www.launchingfilms.com/research-databank/current-top-15-films
I have researched to find out which films are currently doing well so that I can work out which type of audience attend the cinema regularly and what genre is doing well.This is all useful as part of developing my trailer.

Primary & Secondary: Research & Planning.

As part of my research & planning process I explored the most popular films of this current year, this will be of secondary research and primary.
As I work in a cinema, I took it upon myself to explore which films were popular among different types of people & the numbers certain films were bringing in, in comparison to others. I also question customers on reasons why they attend the cinema rather than access films at home etc. From my research I found: That these movies were very popular among audiences in the cinema between April and September, this 2015 year. Films like Fast Furious would bring in over 250 customers an afternoon. We would become over subscribed on these films and even have to start films in a new screen because of the high demand from customers coming to watch at certain times. 

Children's films never fail to bring in families. The memorable characters and interesting graphics, no matter the story line, children are eager to come and watch the next children film as soon as possible,. This was a high selling point for us, as children will be eager to come to the cinema and buy whatever is on offer to keep their child happy. Every 5 customers that came to watch Inside Out & Minions between July & September, I asked what makes them want to come to the cinema rather than waiting for a DVD release or downloading the film? Inevitably cheaper than coming to the cinema? 

The main responses I received was to keep their child/children happy, because they're child/children were excited as soon as they saw the trailers/advertisement and finally because they prefer the experience of the cinema and see it as treat.

Minions came into cinemas from July and is currently in cinemas now. A spin-off 

of the Despicable Me franchise. Marketing techniques include partnership with

Mcdonalds. I would attempt a film like minions however I am unable to access

any software & lack skills to create an animation film. Having a child audience 

target would be easier to meet their standards.  My cinema is in Croydon, families 

are of current increase and make up most of the towns population, another factor of high sales

Working on the release of Minions was exciting interesting and draining. Endless queues!

Much of the interest of this film was Paul Walkers death, F7

were  2 months into filming when the tragedy happened. Audiences 

were eager to see the CGI, body doubles and script rewrites of this film.

The plot also played a part as fans were eager to see how the film developed 

from the previous films and whether it would top them. The film was also released

during bank holiday weekend, providing sale increase. The types of audiences that 

came were of a different variety. From ethnic groups, age and gender groups. We 

had seen it all, perhaps due to the types of genre in the film with action, crime and 

even romance inflicted. It was impossible to spot an anomaly in which audience

groups enjoyed the film. Although these films deemed ever so successful, with a

high budget, popular film stars and software I would not be able to create even a

replica, however I could do a mixture of genre to fit all types of audience. 

As a person of Afro-Caribbean background, I myself was
excited for a black film to be released in the UK. Croydon contains
a high percentage of young people,especially those of ethnic background.After hearing
of the success it gained in the US I knew that this was
something that would definitely bring customers in. Young and
of ethnic background. The film released on 28th August 2015 at
my workplace, and as soon as it released queues of young adults 15 and
above were waiting to see this film. When serving customers, especially
young teenagers who stated they don't normally
come to the cinema. I asked why
have they come to watch the film? Most of them replied
"It's not everyday a black film is nationally successful,I want to know why"
Some just replied that the trailer looked really good and others were simply
interested by the biography of NWA . I am inspired by this film because
it shows real life scenarios, the characters look very alike to the real life
characters and the film is interesting, without all the special effects and
being a young black female,
with my low budget I believe I could recreate a film of such nature.